Lilian Perez is a New York–based Content Director and Creative Consultant shaping the visual worlds of fashion and beauty. Irreverent yet timeless, she approaches every project with precision and a distinctive point of view—creating work that feels striking, meaningful, and enduring.

Currently serving as Brand Creative Director at Madewell, Lilian is driven by the belief that powerful storytelling sits at the intersection of culture, design, and emotion—crafting content that not only captures attention but leaves a lasting impression.